#FreeBritney

This is why you know the word conservatorship.

Challenge

Britney Spears’ final conservatorship court date was on the horizon, and the #FreeBritney activists wanted to affirm and create a new road for their movement.

Insight

Some jobs receive the ultimate compliment: Britney Spears herself was involved.

Solution

Grey Horse designed, produced, managed, and coordinated a private event, the Free Britney Symposium, for lawmakers, the legal community, and select media attendees, where the #FreeBritney activists were able to state that they were going to continue working against conservatorships for all victims.

Services

Crisis Comms
Event Production

More  Case Studies

Guggenheim Gala: The Opposite of Hate

The best book launch … ever? Shonda Rhimes approves!

#FreeBritney

This is why you know the word conservatorship.

Yes We Mustard

With Grey Horse’s influence, comedian and writer Ginny Hogan parlayed her fiction podcast debut, Yes We Mustard, into raising her profile amongst industry tastemakers.

Melissa Mills

The legacy of Roe vs. Wade

AARP

The art of creating buzz

REMOTE

To promote this unique film made during the pandemic, and funded by museum commissions, Grey Horse worked to shape the discussion around its premieres.