Goodwings

A burgeoning sustainable travel start-up needed Grey Horse to share their story for partnerships and growth.

Challenge

Goodwings, a sustainable travel start-up, needed publicity and thought leadership guidance in order to attract partnerships and attention.

Insight

Dedicated press outreach can help position a company in the right category.

Solution

Grey Horse’s communications strategy was unique with this company, prioritizing publicity and getting features from multiple publications, and planning a panel about carbon offsetting to expose Goodwings to thought leaders and influencers.

Services

Public Relations
Press

More  Case Studies

Family of Prominent Entrepreneur

A private family, a public death … what comes next?

MIT Technology Review

A 120-year-old magazine changes for this century

United Nations

Creating audience engagement for an esteemed international organization

Eyes On Iran

Taking on event production, so artists and activists shine.

Clean Creatives

Protecting the environment, honoring the worst in greenwashing

Chosen Family Law Center

When the pandemic canceled the fundraiser for this LGBTQIA+ legal aid firm, Grey Horse took the party online, creating a virtual event and campaign that exceeded their fundraising goals.