Goodwings

A burgeoning sustainable travel start-up needed Grey Horse to share their story for partnerships and growth.

Challenge

Goodwings, a sustainable travel start-up, needed publicity and thought leadership guidance in order to attract partnerships and attention.

Insight

Dedicated press outreach can help position a company in the right category.

Solution

Grey Horse’s communications strategy was unique with this company, prioritizing publicity and getting features from multiple publications, and planning a panel about carbon offsetting to expose Goodwings to thought leaders and influencers.

Services

Public Relations
Press

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